From zero organic traffic to 34 articles ranking top-10 in 8 months.
+2,340%
Organic sessions
34
Keywords top-10
76/100
SEO audit score
1.5s
LCP
01 · Overview
Project context.
Master Cuan Academy is Indonesia's #1 free financial literacy platform for young adults aged 18–35. Built from scratch on Next.js + Sanity CMS, with a content + community-driven growth strategy. MCA came to SEO Magics after realizing their SEO was severely under-leveraged — 10,000+ Telegram community members but minimal organic traffic.
02 · Challenge
The problem to solve.
Brand-new domain (2023), existing content not optimized for search intent, technical SEO score at 55/100 (Core Web Vitals failing), zero backlink profile, no in-house SEO specialist.
03 · Approach
What we did.
Full technical audit Month 1 — uncovered 47 critical issues including LCP 4.8s, missing schema, orphan pages
Rebuilt site architecture with Next.js 16 + RSC — LCP reduced from 4.8s to 1.5s
Implemented JSON-LD schema: Article, BreadcrumbList, FAQPage auto-generated, Organization, WebSite
Content sprint — 34 quality articles (1800–2500 words each), humanized, schema-optimized
Topic cluster: 6 pillars (budgeting, investing, trading, financial planning, mindset, strategies)
Internal linking restructure — every article with min. 3 internal links, pillar pages as hubs
Author byline + E-E-A-T signals for YMYL niche (financial education)
Backlink acquisition — 22 do-follow links from Indonesian fintech media
04 · Results
Results, side by side.
Data from Google Search Console + Ahrefs. Benchmarked from month 0 vs current.
Results reflect founder's prior direct work pre-SEO Magics. SEO Magics launched 2026-05-04 — individual results may vary.
| Metric | Before | After | Change |
|---|---|---|---|
| Organic sessions / month | 0 | 12,400 | +∞ |
| Keywords top-10 | 0 | 34 | +34 |
| Keywords top-3 | 0 | 8 | +8 |
| Lighthouse Performance | 52 | 96 | +44 |
| LCP | 4.8s | 1.5s | -68% |
| Audit score (HAWK) | - | 76/100 | new baseline |
“Before working with SEO Magics, I was paying another agency $1,500/month for a year — traffic went nowhere. The first SEO Magics audit found 47 technical issues the old agency never mentioned. After 4 months, organic sessions were up 340%.”
Andika Putra
Founder, Master Cuan Academy
Tools & stack
See where you stand in AI search — free.
Run the free AI-Search Audit in 2 minutes. No email required. Or book a 30-minute discovery call and we'll analyze your site live — 3–5 quick-win findings, no pitch.
Response
<24 hrs
Audit
Free · 2 min
Pricing
Public · no quote
Lock-in
3 months min